In our experience, starting with the recruitment consultant position, to the hiring manager, and leading a recruiting advisory company, the greatest challenge in Talent Acquisition is related to People.
Specifically, maintaining a clear understanding and human approach to the whole organizational brand, market presence efforts, and recruiting process.
Not doing that will lead both organizations and candidates to a mere transactional interaction that a) attracts the wrong candidates and b) gives the organization the wrong idea about the recruiting process’ quality.
So how do companies lose grip on what really matters in searching and hiring for talent?
1. Focus on speed and KPIs only – it’s easy to look at numbers and say – we are doing good, but that’s just one side of performance in talent acquisition. A healthy process includes assessing behavioral traits and the candidate’s behavior in certain situations, assessment of skills in terms of real-life examples and situations (and correlated outcomes) when these were acquired or exhibited, and an evaluation of the basic values that are required to have a good cultural fit.
Ultimately, the validation of all of these after 3, 6 or 12 months is what improves talent acquisition.
2. Superficial screening based on skills only – while skills are an important part in figuring out whether a candidate is a good fit for the organization, it’s insufficient to evaluate a candidate’s fit through these alone. A candidate’s personality, resulting behavior, potential, expectations, ambitions and motivators, capability to add value through different perspectives, etc., are all important. In essence, evaluating a candidate is more than mere math.
Of course, it’s very useful to quantify all of the above through various assessments and different interviewers, but not at the expense of a complete understanding of who the candidate is and what they can be in your organization.
3. The influx of data, easiness of access to dozens of resume databases, and growth by any means are some other causes of a poorly structures talent acquisition. Talent acquisition, beyond recruitment, is meant to create a clear representation in the market of who the organization is, and who it’s trying to attract.
In other words: the organization’s brand and what a successful candidate looks like. Failing to paint the right pictures in both areas can significantly affect who they attract and why. It all needs to start with planning from A to Z: what happens when a job opening shows up, how the job description, environment and success are defined, how that connects to the organization’s growth objectives, how those are then embedded in the recruiting process and finally the values that will hold everything together.
Anytime your talent acquisition takes shortcuts, the organization ends up with a mismatch between people, jobs, and growth potential.